
Wednesday, July 1, 2009
We Have Our Second Winner of a Big Box of K-Cups

| Reactions: |
Monday, June 29, 2009
Cioffi on Shoffee - Top NYC Newsradio Station features Shoffee.com in on-air story

| Reactions: |
Tuesday, June 23, 2009
NEWS RELEASE: Shoffee.com Sees Growing Sales, Even in Tough Economic Climate

"We've seen the same things as everyone else," said Joe Simonovich, Co-Founder of Shoffee.com. "Although, for us, there seems to be a few things working in our favor."
One of those things is the fact that many Americans are cutting back on everyday luxury items, and at the top of that list are the $3.00 (or more) cups of gourmet coffee they used to enjoy every morning.
"There has really been a switch to at-home brewing," said Simonovich. The mass marketing of at-home, single-cup brewing equipment, like the Keurig has lead the way."
Even though Keurig has been selling at-home brewers for nearly 10 years, the fact that they are now available in places like Macy's, Target, Bed, Bath & Beyond and Walmart has made them more popular than ever.
"This past holiday season, Keurig put a lot of new brewers in homes," said Simonovich. "When people go to a friend's house, and try the coffee, they are ready to buy one themselves."
Shoffee.com offers the full line of Keurig home brewers, ranging in price from $79.95 to $179.95. Shoffee.com also offers a large selection of Keurig K-Cups (coffee that is used with Keurig brewers); more than 190 varieties from companies like Green Mountain, Caribou Coffee, Timothy's, Coffee People and more.
"One of the big misconceptions is that the only people who are using these brewers at home are people who were used to spending $4.00 every morning on Starbucks coffee," said Simonovich. "Our number one-selling coffee for more than a year has been Coffee People's Donut Shop Coffee; I am pretty sure the person buying that used to get their coffee somewhere else."
After the initial investment in the brewer, Keurig users can begin to see the savings almost immediately. This past May, Shoffee.com added the actual cost per cup to the description on each of it's Keurig K-Cups.
"Sometimes we can miss the actual savings when we're buying a single box of coffee for more than 10 bucks," said Simononovich. "When a Shoffee.com shopper looks at the cost-per-cup, and compares that to what they are spending at a coffee shop, they can see the real savings."
Shoffee.com estimates that the average coffee-drinking family can save more than $200 in the first year of owning a Keurig brewer versus the cost of buying their coffee every morning at a coffee or donut shop.
| Reactions: |
Monday, June 22, 2009
FREE Keurig Brewers, K-Cups and More...
At Shoffee.com, we have been doing a lot of research of what shoppers on the we like; and we keep coming up with one thing - people like free stuff. So in an effort to keep the masses happy, we'd like to list everywhere you can win something for free from Shoffee.com this month:
Win a FREE BIG BOX of assorted Keurig K-Cups (no fewer than 250 assorted K-Cups) from Shoffee.com.
How to Enter: Simply place any order with Shoffee.com during the month of June, and you're automatically entered to win. A winner will be chosen at random using Random.org on July 1, 2009.
Win a FREE Keurig B30 Mini Brewer from Shoffee.com.
How to Enter: Simply post a review about any product on Shoffee.com, and you're automatically entered to win. Each review posted will earn you another entry. There is no limit on the amount of times you can enter to win. A winner will be chosen at random using Random.org on July 1, 2009.
Win a FREE Keurig Special Edition B60 courtesy of Shoffee.com by visiting some of our favorite blogs. Here is a listing of where to enter (each blog has their own rules of entry):
Funnel Full of Soup (enter now) - Follow on Twitter
Auntie Thesis (enter now) - Follow on Twitter
The Art of Random Willy-Nillyness (enter now) - Follow on Twitter
Qwowi Coffee (enter now) - Follow on Twitter
Now that's a lot of FREE stuff. Please visit the blogs listed above (and why not enter to win while you're there).
We love all of our bloggers, and want to thank them for making Shoffee.com the web's favorite coffee shop.
Become a fan of Shoffee.com on Facebook
| Reactions: |
Thursday, June 11, 2009
Green Mountain Extra Bold Summer Safari Keurig K-Cups Now in Stock

| Reactions: |
Green Mountain Perfect Peach K-Cups Now in Stock

| Reactions: |
One of Our Favorite TV Guys Loves the Keurig...
| Reactions: |
Friday, June 5, 2009
Now that's a lot of K-Cups...

| Reactions: |
Thursday, June 4, 2009
New Keurig K-Cups at Shoffee.com

Just wanted to let you know that we added two new K-Cups to Shoffee.com:
| Reactions: |
Monday, June 1, 2009
We have another winner...

Don't Pass this off as a Nutty Coffee Its Much more than that...
| Reactions: |
And the winner of the box of K-Cups is...

| Reactions: |
Friday, May 29, 2009
Contest: Shoffee.com Spring Cleaning Give-a-Way

At Shoffee.com, we never planned on sending out an email to our customers on the last Friday in May. We know that on a Friday, you have better things to think about than ordering K-Cups, right? Then, while going through the extra K-Cups (from our Mystery Bags, and Free Sampler bags that come with every $75 order), we realized that we have a lot of extra K-Cups. We usually put these in our kitchen, and have office coffee for the next month.
This month, we're giving our extra K-Cups to one lucky customer:
Note: We have promised the top 10 finishers in our March Shoffice Pool a free Shoffee.com travel mug, these should be in stock, and will ship in mid-June. Sorry for the delay.
| Reactions: |
Tuesday, May 26, 2009
Bellaccino K-Cup Line Discontinued by Green Mountain/Tully's

Well, if you are someone who is a fan of the Bellaccino line of flavored Keurig K-Cups that was introduced last year by Tully's (and we know that so many Shoffee.com customers are), this is the post that you have been hoping would never come - Green Mountain has officially discontinued production of the Bellaccino line.
Thank you for your ongoing support of the GMCR Specialty Coffee Business Unit. Your business is extremely important to us, and we want to reaffirm our company’s continued commitment to you by providing high-quality coffee and service at an exceptional value.
We are making changes to our product offerings. These changes are designed to maximize your sales, replace slow sellers with higher velocity items and generate consumer excitement through new introductions.
Attached please find a list of upcoming discontinued coffees from our bulk, packaged, K-Cup®, and fractional coffee lines. We are also providing a list of suggested replacement items. These replacements reflect careful consideration given to roast/flavor profile, sales rate maximization and consumer consumption occasion. Availability on the discontinued coffees will vary by item and while supplies last.
Please contact your Sales Representative or our Call Center with any questions.
Thank you for your business. As always, we appreciate your support and we look forward to continuing our relationship.
| Reactions: |
Thursday, May 7, 2009
Keurig at Walmart - Here's Shoffee's take.

| Reactions: |

